Word Smiths’ privacy policy

If you provide any personal information by sending an email, or by submitting a form through our website, we use that information to help us deal with your request. Any personally identifiable information is maintained in a secure database which is stored in the UK.

We do not give, share, sell, or transfer any personal information to a third party unless required by law.


Word Smiths does not use cookies on this (our only) website.

GDPR compliance

In accordance with the General Data Protection Regulation (GDPR), we only hold basic personal data about you. This may include your name, address, email and telephone numbers. It does not include any other data or special categories of personal information about you (known as Special Category Data).

Your basic personal data is used only to provide services requested, process your orders and provide you with information about our products and services. We will not collect any personal data from you which we do not need to provide and oversee these services to you.

We have completed the questionnaire on the ICO website and have confirmed that we are only processing basic personal data for core business purposes. We are therefore nor required to pay a registration fee to the ICO.

What we do with this information

We only ever use your personal data with your consent, or where it is necessary:

  • To enter into, or perform, a contract with you

  • To comply with a legal duty

  • To protect your vital interests

  • For our own (or a third party’s) lawful interests, provided your rights don’t override these.

We will only use your information for the purpose or purposes it was collected for (or for closely related purposes).

We may process personal information for certain legitimate business purposes, which include some or all of the following:

  • To help us to enhance, modify, personalise or otherwise improve our services/communications for the benefit of our customers

  • To identify and prevent fraud

  • To enhance the security of our network and information systems

  • To better understand how people interact with our website

  • To provide communications which we think will be of interest to you

  • To determine the effectiveness of promotional campaigns and advertising.

Whenever we process data for these purposes we will ensure that we always keep your personal data rights in high regard and take account of these rights at all times.

When we process your personal data for our legitimate interests, we will make sure that we consider and balance any potential impact on you (both positive and negative), and your rights under data protection laws. Our legitimate business interests do not automatically override your interests – we will not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).

You have the right to object to this processing if you wish. However, please bear in mind that if you object, this may affect our ability to carry out tasks for your benefit.

How long we keep your information

We will only use and store information for so long as it is required for the purposes for which it was collected. How long information will be stored depends on the information in question and what it is being used for. For example, if you ask us not to send you marketing emails, we will immediately stop storing your emails for marketing purposes (though we’ll keep a record of your preference not to be emailed).

We continually review what information we hold and delete what is no longer required. We never store payment card information. We will not retain your data for any longer than necessary and the longest time that we will hold your data will be six years.

What we would like to do with your information

We would like to use your name and email address to inform you of our services and new products. This information is never shared with third parties and you can unsubscribe at any time via phone, email or on our website.

What are your rights?

We want to ensure that you remain in control of your personal data. Part of this is making sure you understand your legal rights, which are as follows:

  • The right to confirmation as to whether we have your personal data and, if we do, to obtain a copy of the personal information we hold (this is known as a data subject access request)

  • The right to have your data erased (though this will not apply where it is necessary for us to continue to use the data for a lawful reason)

  • The right to have inaccurate data rectified

  • The right to object to your data being used for marketing or profiling

  • Where technically feasible, you have the right to personal data you have provided to us which we process automatically based on your consent or the performance of a contract. This information will be provided in a common electronic format.

Please keep in mind that, though we will always try to respond to your satisfaction, there may be situations where we are unable to do so. If you wish to raise a complaint on how we have handled your personal data, you can contact Nick Smith at nick@word-smiths.co.uk who will investigate the matter.

If you are not satisfied with our response or believe we are processing your personal data not in accordance with the law you can complain to the Information Commissioner’s Office, the UK supervisory authority for data protection issues.